COLLECTIONS OF MALE MANNEQUINS

Men are a complicated category of buyers for marketers. They are much less likely to go shopping for clothes when compared to women and are much more conservative. If a man has decided on a brand that suits him, it will be quite difficult to change his choice. In addition, he looks at price tags less often and can easily spend a significant amount. Therefore, visual merchandisers responsible for window dressing are aware of the importance of attracting men’s attention. After all, if a man decides to go to the store, most likely he will leave it with a new thing.

According to marketing research, women are more impulsive in making purchases. If only 25 percent of them buy a thing after trying it on, in the case of men this figure tends to be 65 percent. Therefore, mannequins for displaying menswear are an important tool that can significantly affect sales. If a spectacularly presented image causes the buyer to try on clothes of an unfamiliar brand, the brand is likely to acquire a new regular customer.

WHAT ARE SHOP MANNEQUINS?

The use of human figures made of wood or papier-mâché for demonstration and tailoring began in the 18th century. Over time, mannequins began to be made from wax: a flexible but short-lived and fragile material. They were quite expensive, but applying a shop mannequin influenced the increase in sales significantly. Modern models are made of fiberglass: a durable, flexible and environmentally friendly material. Depending on the intended purpose and design, they can vary much from each other:

• Full-body mannequins are human figures of full height. They are realistic: with anatomically accurate proportions and natural facial features. And also abstract (fantasy): with elongated legs and neck, stylized faces, and geometric shapes.
• A mannequin for underwear or swimwear is more often chosen in the form of a torso. It can be neutral in color, close to the shade of the human body, and also painted in gold, silver, white, black and other colors.
• Target mannequins for demonstrating hats, gloves, glasses, jewelry, and tights are presented as separate parts of the body. Head, leg, arm, bust or neck models are available.
• Mannequins for specialty stores: in the form of animals or with the figure of a pregnant woman as well as children of all ages. Plus-size models are becoming more popular for demonstrating clothes of large sizes.

Finishing mannequins significantly affects their appearance: there are matte or lacquered models, transparent or mirrored. They can have wigs and make-up, textile or wooden details, and painted facial features. For classic and business-style clothes, models with a straight body position are usually chosen. And for youth fashion, designer brands or sports, mannequins are presented in dynamic poses: sitting, dancing, running or floating in the air.

PRUSSARIO MALE MANNEQUINS: PERFECT STYLE AND PREMIUM QUALITY

Each collection of male mannequins is selected to satisfy any request of the most demanding client. A variety of designs and finishes allows you to choose the perfect model for your brand’s style.

• SIMPLICITY is a collection of versatile mannequins. It embodies the principle of minimalist style that makes clothes the center of attention. Models with realistic physiques and confident poses are optimal for presenting everyday wear and casual style. Flexible necks allow you to change the position of the head. Mannequins are also presented in fabric finishes. There are three face options to choose from: anatomical, completely smooth, or in gold.
• The TAILOR BASICS collection is inspired by classic tailor’s dummies. Suitable for creating an atmosphere of comfort, nostalgic mood, and displaying collections in retro style. Their distinguishing feature is flexible wooden arms on hinges, allowing them to be given any position. Four head options: realistic, with painted features, smooth and velour coated.
• SHIKI provides unusual design mannequins for original solutions. Inspired by the aesthetics of Belgian designer Bieke Hoet, they are reminiscent of contemporary art gallery exhibits. Graceful lines and refined poses of mannequins will decorate the showcase of a clothing brand for real dandies. The head with stylization in the form of a vegetative relief will inevitably attract the eyes of passers-by.
• POWER BOYS are models with athletic figures, ideal for the creation of the strong man’s image. The sporty casual wear trend has been gaining momentum lately, and this collection is the perfect way to showcase it. Relaxed postures and confident facial expressions emphasize the freedom and comfort of movement in sportswear. A model with carefully drawn muscles is also an attractive lingerie mannequin.

BUYING PRUSSARIO CLOTHING MANNEQUIN IS A GOOD INVESTMENT FOR YOUR BUSINESS

It doesn’t matter if you’re looking for male, female or child models, a mannequin for a wedding dress, accessories, or lingerie, there is an answer to any request in our catalog. Luxury store mannequins are not a whim, but a smart investment that allows you to make your showcase stand out among a great number of faceless malls. It is a significant contribution to the formation of brand awareness that is an important factor on which the efforts of marketers and visual merchandisers are directed. The ability to paint all models in any color from the RAL color chart helps to create unique mannequins for designer interiors. PRUSSARIO premium quality is for those who are looking for the best solution to develop their business.